Angie Martinez

Beyonce's 'House of Dereon' Winter 2012 Campaign

Posted By: Angie · 10/4/2012 5:53:00 PM

beyonce fashion

Work! Beyonce is currently promoting House of Dereon's Winter 2012 Collection. She rocks a sophisticated red & back long-sleeved geometric dress that is just perfect for the upcoming holidays! From the looks of the new designs, it appears as though the new collection is now more of a reflection of Bey's personal style. Everything seems more modern, and classy. The Deréon website stated, “The inspiration is more focused around Beyoncé’s Glastonbury stage look. This delivery features sequined styles and an intensified color palette that uses strong shades of ruby and amethyst ground with black to create a bold, exciting fashion statement that evokes a luxe party theme and speaks to a rocker in all of us.” Celebrity photographer Jean-Baptiste Mondino shot the entire campaign. I will surely be on the look out for her new collection this winter, and I was never a big fan of her line before. I felt that HOD was a little tacky in the past, but things have changed for the better! Check out a preview below!

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