Cipha Sounds
Monday-Friday 5am-10am
Tuesday-Thursday Midnight-2am
Saturday 5pm-7pm
Most DJs spend their entire life in the shadows.
No matter how well they control the crowd or dazzle on the decks, they
remain anonymous heroes lost in the darkness of the booth. Yet Cipha
Sounds is not “most DJs.” Whether hosting the all-the-way live Cipha
Sounds Effect on Sirius Satellite Radio's Shade45, running the number
one rated weekend show Cipha Saturdays on New York's Hot 97, or serving
as the face of MTV's hip-hop countdown Sucker Free, Cipha radiates
personality, driving every project with his likeable swagger and
confident tastes. Just as comfortable in front of the camera as he is
behind the turntables, Cipha has carved out a voice in music over the
past 15 years that is unmistakably his own.
Starting out as a cassette-obsessed Bronx teenager and budding bedroom
producer, Cipha got his first break interning for Wildman Steve and DJ
Riz of the Flip Squad. His tireless work ethic and perceptive DJ skills
earned him opening slots at legendary NYC nightspots like the Tunnel
and the Palladium, and before long all of hip-hop was taking notice of
the upstart selector. Cipha soon found himself spinning for Lil Kim and
Mos Def on national tours, rocking private parties and album release
galas for superstars like Diddy, Eminem and Mariah Carey, and even
serving as resident DJ for the cross-cultural phenomenon Chapelle's
Show. Most importantly, Cipha got the chance to spread his selections
over the airwaves as part of Funkmaster Flex's nightly radio show on
Hot 97, where he learned how to break new records—helping turn
once-unknowns like Sean Paul and 50 Cent into superstars—and maintain a
healthy sense of humor on the mic.
Cipha's ear for talent and club-honed musical instincts also make him a
natural A&R executive, a position he has held with labels ranging
from Rawkus and Tommy Boy to the Neptunes' Star Trak imprint and
Roc-A-Fella. In 2003, he took an even bigger leap into the music
industry by co-founding the Jack Move production and management
company, who brought Nina Sky to the forefront of the pop and R&B
worlds with smashes like “Move Ya Body” and are now establishing Bronx
rapper Daytona as a young MC to watch. “Having my own production
company is perfect for me, because I keep coming up with new ideas for
how artists can be creative,” says Cipha. “I can't stop thinking like a
DJ.”
Currently Cipha splits his days between guiding the careers of his Jack
Move artists and developing new content and concepts for all three of
his popular shows, and his desire to break new music is as strong as
ever. He remains the first DJ to expose independent artists and
regional sounds—from dancehall to crunk and beyond—to international
audiences, frequently touring Europe, Canada, Japan and Jamaica. The
industry continues to recognize his international appeal, and on any
given day, you can tune in to hear Elephant Man calling Cipha's name on
a dubplate, or see TI giving him props on MTV. The respect is nice, but
it doesn't take a celebrity shout-out to know that Cipha Sounds has
always been the man running the show.
Peter Rosenberg
Monday-Friday 5am-10am
Monday-Thursday Midnight-2am
Peter Rosenberg is new to New
York City, but not to hip hop or radio. Rosenberg spent the last decade
djing in clubs and doing radio shows all over the DC area and
nationally on satellite radio.
Most recently he developed a national following for his most recent
talk show ("The Peter Rosenberg Show") and hit video parodies.
Rosenberg's videos, "Throw Some Cheese On It" and "This is Why Duke
Sucks", have generated millions of views and landed him all over the
web and in the pages of hip hop magazines like "XXL" and "Scratch".
His HOT 97 show, "Real Late with Peter Rosenberg",
has created a major stir in the streets of New York. His mix of "real
talk" and underground taste has endeared him to a hip hop community
hungry for something both authentic and provocative. His video
interviews with celebrities ranging from 50 Cent to Rob Zombie have
made him constant fodder for bloggers worldwide and have earned him
status as a rare interviewing talent.
"Real Late with Peter Rosenberg" airs Sunday nights from 1-3 am. His blog can be found at
www.rosenbergradio.com.