Looks like Twitter will not be left behind in the quest to dominate the social media stratosphere! Reports are swirling around around that Twitter is currently in talks to purchase Soundcloud??
The deal is still in the preliminary stages, but this could be a huge deal for Twitter, being that Soundcloud currently boasts over 250 million users ranging from individuals, bands, to DJ collectives. The company revered as the You Tube for audio is currently valued at $700M, which will be a pretty steep price tag for Twitter if they do buy. We have to admit that it would be quite fascinating to see how Twitter plans to integrate the audio based service into its current platform. If the acquisition takes place, this could work out well for both parties, Twitter has been looking for a way to integrate music into their platform, along with growing their current users. Twitter has had lots of success with ad sales, and currently Soundcloud is making most of its profit through the premium services offered to users, however if the companies do merge, ad sales through Soundclould would be an additional stream of revenue!
Wow, can't way to see how this unfolds. So many innovative things taking place with technology now!
Are you excited by the possibility that these two major platforms could integrate?
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