Looks like the ever expanding market for personal headphones just keeps getting larger and larger for business investors. Although the rapper and mogul 50 Cent already has a strong foothold in the market, Fif is looking to capitalize on current market share with the launch of new SMS Sports Collection.
Yes you heard right. 50 Cent is looking to make a killing in the market place by focusing on fitness head phones for consumers, and is enlisting the help of baller Carmelo Anthony to make it happen. Check out video of the two businessman at launch party for SMS Sports Collection.
What do you think of the partnership between the two?
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