Travis Scott Partners With Anheuser-Busch To Launch New Hard Seltzer Brand ‘Cacti’

(Photo by Gary Miller/Getty Images)

Travis Scott is ending 2020 on a good note!

The rapper has unveiled his latest business venture with the release of Cacti. This release is a part of his partnership with Anheuser-Busch and it is a hard-seltzer that was inspired by his love of tequila. 

In a recent statement, Scott said, “CACTI is something I’m really proud of and have put a ton of work into. Me and the team really went in, not only on getting the flavor right, but on thousands of creative protos on everything from the actual beverage, to the can concept, to the packaging and how it is presented to the world.” 

He continued, “We always try to convey a feeling in our products. I’m a big fan of tequila so I came at it from that angle too. I’m really excited to put this out in 2021 and see other people be able to enjoy it.” 

CACTI will be released in Spring 2021.