Jay-Z Speaks Out On Roc Nation & NFL Partnership

Jay-Z & NFL Commissioner Roger Goodell
(Photo Credit: Kevin Mazur/Getty Images)

Yesterday (Aug 14), Jay-Z officially announced his Roc Nation partnership with the NFL as he sat next to commissioner Roger Goodell and members of his team.

Their entertainment and social justice partnership will include an opportunity for Roc Nation to produce the Super Bowl halftime show, and be involved in social justice while being included in the “Inspire Change” program.

During the press conference, Hova was questioned about Colin Kaepernick, and whether he talked to him before making this decision.

“We forget that Colin’s whole thing was to bring attention to social injustice. In that case, this is a success,” he said. This is the next phase. There [are] two parts of protesting. You go outside and you protest, and then the company or the individual says, ‘I hear you. What do we do next?’”

“For me it’s like action, [an] actionable item, what are we gonna do with it? Everyone heard, we hear what you’re saying, and everybody knows I agree with what you’re saying [in Kaepernick’s underlying message]. So what are we gonna do? You know what I’m saying? [Help] millions and millions of people, or we get stuck on Colin not having a job.”

Hova was also asked if Kaepernick would be involved in the future.

“You’ll have to ask him,” he said. “I’m not his boss. I can’t just bring him into something. That’s for him to say.”

The Roc Nation page also released a quote from Jay-Z.