HOT News
March 10, 2020

Rihanna Launched A TikTok House In LA For Fenty Beauty!

Rihanna Launched A TikTok House In LA For Fenty Beauty!

Rihanna is always making boss moves!

Reported on The Fader, the makeup mogul bought a new TikTok house in Los Angeles, California. If you’re unfamiliar with TikTok, it’s the hottest new way online users, typically kids, are creating videos and sharing them. It was founded in 2012 by Zhang Yiming but the app was launched in 2017.

One billion users are on TikTok so it’s definitely making its mark in the social media platform world. Brands are seizing marketing opportunities and collaborating with content creators. TikTok houses are creating spaces for content creators to produce more videos and Riri is doing the same.

Rihanna debuted her Fenty Beauty TikTok house in LA on March 8. It’s fully loaded with a pool and tons of good lighting. 

During the unveiling Rihanna said, 

“I just wanted to create a platform for the next wave of content creators. I think our generation is the sickest, the illest, the most creative. I can’t do it alone, so to join in with the people who are influencing the world and my community and my generation, this is a hub.”

We can expect some dope beauty content coming soon! Still no word on R9 but we’ll keep you updated.