February 4, 2022

Social Media Not Happy With Bath & Body Works ‘Black History Month’ Collection

Black History Month
Social Media Not Happy With Bath & Body Works ‘Black History Month’ Collection

As Black History Month is upon us, brands and companies are trying to honor it in their way.

Popular fragrance/soaps/candles and lotion brand Bath & Body Works faces backlash for their BHM collection.

The company unveiled a line of products with Kente Cloth designs on them. Seemingly with good intentions, they welcomed customers with the statement, “Celebrate Black History Month.” It continues, 

“Inspired by joy and empowerment, this collection unites traditional African art with modern-day motifs designed to uplift and inspire,” according to the retailer’s website. 

Unfortunately, some Black Twitter users didn’t like it. One user said, “Why I’m thinking Bath and Body Works have a new fragrance, and it’s the same fragrance only in kente cloth colors.” Take a look:

https://twitter.com/wickedwitchofky/status/1487965046487535620?s=21

https://twitter.com/memefunsized/status/1488040765557297152?s=21

 

 

 

 

 

 

 

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