Alicia Keys & Barbie Collaborate On One-Of-A-Kind Doll

Barbie has long inspired young minds with dolls representing diverse careers and personalities. In 2025, the brand pays tribute to one of music’s most influential voices, Alicia Keys. To honor her groundbreaking contributions, Barbie has unveiled a one-of-a-kind Role Model Doll in her likeness.

This exclusive doll is part of Barbie’s 2025 Career of the Year and Role Model Dolls collection, which celebrates women shaping the music industry. With 17 Grammy Awards and a legacy of artistic innovation, Alicia Keys embodies the spirit of this recognition. Beyond her musical achievements, she has paved the way for future generations, making her an ideal honoree.

Barbie’s initiative highlights the vital roles women play in music. In collaboration with Grammy-winning engineer Ann Mincieli, this year’s collection spotlights two essential careers: musical artist and tour manager. The 2025 set acknowledges these professions and the women who drive the industry forward.

Krista Berger, senior vice president of Barbie and global head of dolls at Mattel, emphasized the importance of this recognition. She noted that while artists receive acclaim, many behind-the-scenes professionals remain overlooked. This year’s collection seeks to change that by honoring both performers and industry leaders.

The tribute to Alicia Keys aligns perfectly with National Barbie Day on March 9 and National Women’s History Month. The timing amplifies the celebration of her influence on music and culture. By creating a doll in her image, Barbie reinforces its commitment to empowering young people to chase their dreams and break barriers.

This initiative continues Barbie’s tradition of honoring female icons in music. In 2024, the brand celebrated Aaliyah with a Music Collector Series doll. Recognizing artists in this way not only commemorates their artistry but also acknowledges their lasting cultural impact.

Alicia Keys’ Role Model Doll symbolizes more than her success. It represents resilience, creativity, and the power of representation. By celebrating her achievements, Barbie inspires future generations to dream big and redefine possibilities in the music industry and beyond.