Do You Believe This? Sisqo Credits ‘The Thong Song’ For Increased Sales Of Victoria’s Secret Underwear

Sisqo wearing red and white

(Photo by DJDM/

It has been twenty years since Sisqo released his hit the “Thong Song” and says that song is the reason for Victoria’s Secret lucrative sales of thongs. 

According to Complex, the singer said, “Once I realized how big the song was. I was like we need to go and talk to Victoria’s Secret. But everything was moving so fast, it got away from us. By the time the song had blown up, we went to go have a meeting with Victoria’s Secret. “They were like, ‘As much as we love the song, and you seem like a great guy … but thong sales have already gone up 80{95735acefe89e7a36a7487b723e25af1e69d0b70d3c6981aedf38b8730785ceb}. They had got their bag already. But fast forward 20 years later and we laughed all the way to the bank too.’”

Sisqo also went on to talk about how the song came about. “I meet this girl, and I wasn’t married or nothing back then, so we get back to the crib, and you know, I’m rounding second base and next thing you know she starts to come up out of her clothes and I see this … this … THING. I was like, ‘What is that?!’ She was like, ‘It’s a thong!’ I was like, ‘A THONG?!’ … The next day I call all my boys and I’m like, ‘Gather around let me tell you tale. I saw this THING. It was like dental floss, but it was underwear. She called it a thong.’

Who else still sings this song word for word when it comes on?